Helping you get media coverage
SOURCES Home | News Releases | RSS Sources Select News RSS Feed | SOURCES Calendar  

  Search Engine Optimization (SEO)

Resources and Articles from The Sources Hotlink

 
  1. Dropped Search Engine Rankings Caused by Duplication
    Duplicate content can and will negatively affect search engine rankings.
  2. Frequently Asked Questions about Sources
    SOURCES is a media service that connects journalists, editors, authors and researchers with the sources they need for their work. SOURCES spotlights organizations, institutions, government agencies, companies, and individuals who want to share their expertise and points of view with the media. The SOURCES directory is used by thousands of reporters and researchers who need to find quotable sources and reliable information for their news stories or research.
  3. Getting your story into the media
    Stories are the heart and soul of the media. Journalism is about telling stories, and good stories require sources # human contacts, the people who provide informed comment and expertise, the people who make stories interesting and informative.
    For more than 30 years, SOURCES has provided a vital networking service connecting journalists with the sources they need # the experts and spokespersons without whom the media would have no stories to tell.
  4. Give your Sources media profile an extra boost
    Creating a link from your Web site to your Sources listing boosts your visibility.
  5. Google, Yahoo, MSN and most journalists agree: The #1 source for sources is www.sources.com - the directory for reporters, editors and researchers
    News Release

  6. Have new social media made 'traditional' media obsolete?
    New media provide additional channels for getting messages out, but they don't make older media obsolete. The task is of public relations is to reach people through the media they use. In an increasingly diverse and fragmented world, that means using as many different channels of communication as possible.
  7. Helping you reach the media
    How Sources can help you get more and better media coverage

    Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity like advertising. SOURCES makes it possible for organizations, institutions, companies, and individuals to reach the media effectively, consistently, and inexpensively. SOURCES has been helping organizations, companies, institutions, and individuals get media attention for over 30 years.
  8. How does your Web site rank? Alexa tells you
    Find out your Web site's reach and what other sites are popular with the people who come to your site.
  9. How Sources magnifies your Internet visibility
    How the high Internet ranking of the Sources Web site helps magnify the public profile of organizations and companies who are listed in Sources.
  10. How to get the most out of your Sources Listing
    You get out what you put in! Extra attention to the content of your listing can result in more calls, more media awareness and greater success. The number of calls you'll receive from the media directly relates to the number, newsworthiness and specificity of your headings.
  11. How to promote your expertise with news releases, articles, and FAQs
    Sources News Release

    Publishing articles and news releases that spotlight your expertise is one of the very best ways to build your credibility & attract positive attention. As a SOURCES member you have Free access to an extremely effective tool for doing exactly that.
  12. Is Your Website Search Engine Friendly?
    Your Personal Checklist

    When I sit down with new clients and discuss the status of their new or existing site they are often shocked when I am forced to inform them that their site is not search engine friendly.
  13. SEO and Press Releases
    How to Drive Search Visibility While Following Google Best Practices

    The times are changing. With the advancement of mobile technology, marketers not only have worry about how many people visit their website but also with what device. An effective internet marketing campaign relies on consumers feeling comfortable with your website. As more and more people begin to browse the internet on their smartphones, it's become imperative that websites become mobile-friendly.
  14. Sources gives you powerful tools to help you stand out from the crowd
    An overview of how you can use SOURCES to amplify your message.
    SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their work. Being included in SOURCES positions you as a media source and puts you in line to receive more media calls and more media coverage.

Experts on Search Engine Optimization (SEO) in the Sources Directory

  1. Randall Craig, Social Media and Networking Expert