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  1. Brand
    Sources Select Resources Encyclopedia

  2. Building on the Emotional Experience of the Brand
    Linking Individual Brands With the Brand of a Convention or Event

    As professional speakers, we each seek to create our own brand. However, in today's marketplace, aligning everything we do with the brand of the convention or event will assist us in fulfilling the expectations of those who hire us.
  3. Managing your Brand in an Insecure World
    Brand value is determined in part by your brand and related company activities such as public relations, customer service experiences, as well as successes and failures in the market.
  4. Using Social Media To Build Your Brand
    Social media is the fastest growing medium to market your product and communicate with your audience. And when it comes to branding your product it just might be the simplest and cheapest way to create awareness to potential clients.

Experts on Brand Strategy in the Sources Directory

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